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Drew J Stevens
Drew J Stevens
Drew works with sales managers and their direct reports to create more customer centric relationships that dramatically drive new revenues and new clients.


Posted in Medicine

How to Present Information Clearly, With Confidence – Internally and With Patients

Feb. 9, 2012 6:00 am
Categories: Blog Posts

Let’s say you went your chiropractor for a pain that you’ve been having in your side. The surgeon who is examining you says the following, “Uhm… Well, uh you know? You might, uhm, have to have your uh appendix taken out.”How competent are you going to feel about this doctor’s ability to treat you? Or even worse— the doctor says all the right things, but as he looks over your chart, you notice his hand shaking. It doesn’t matter how many degrees this person has or how many initials the doctor has after his or her name. You will probably question the doctor’s competence.

Confidence is not something people are born with. It results from a combination of factors:

1. Learned skill: Self-confidence is a combination of skills, not just a single quality. People are not born with it or without it. It can be learned.

2. Practice: Self-confidence comes from practice. It may appear to be spontaneous, but it isn’t.

Therefore you will need to present information to patients and to chiropractic staff at some point down the line and you want to do so with tact and finesse. Here are some quick suggestions.

  • Keep your presentation information in a logical sequence. Do you remember the original Karate Kid movie with Ralph Macchio. As he learned more about karate he became more confident and was able to ask out the girl he liked, he spoke differently to Mr. Miaggi and he carried himself differently. When we are confident we can present our ideas much more effectively
  • Do your homework ahead of time. – Conduct research on the person or the points that need to be covered so that you have full disclosure. Get to understand their personality and behavior so that you can communicate without any hurdles and all points communicate are understood – on both sides.
  • Get to the point quickly. Do not beat around the bush get to the point. In this crazy busy world people are busy. This includes times when you need to deliver a difficult prognosis or when you need to discipline staff. No one likes to be with someone that waffles and the more succinct you are the more professionalism you illustrate.

© 2012. Drew Stevens PhD. All rights Reserved.

Drew Stevens Ph.D. is a world-renowned marketing mentor for chiropractors.

Drew works with chiropractors and professional services firms who struggle like crazy to create customer centric relationships that create new revenue. Visit him today at for a FREE Assessment of your Practice!

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