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Thomas Butta
Thomas Butta
21Weeks, LLC 
As a strategist, creator, and program driver, Tom helps companies establish a place in the world that is vital to their customers. A place that builds a powerful link between business strategy and the marketplace. A place that provokes and seduces.


Apr. 26, 2012 9:21 am
I recently had the good fortune of spending time in Shanghai, China through the lens of a new, US-based venture. We were afforded an insightful peek into China at work, China at play, new China, old China. It was a fascinating experience that offered a variety of learning. Shanghai is second chances. Shanghai embodies the potential of China perhaps more than any other Chinese city....  Read More
Mar. 14, 2012 1:16 pm
In The Road to Value (Part 1) I revealed a powerful way to lead a changing or emerging industry by developing a roadmap that delineates the way to create and capture value in that industry. The post showcased market-based benefits to doing this leading work. It also referenced the internal value that could be gained inside the company architecting the roadmap. Internal value is the...  Read More
Feb. 29, 2012 9:00 am
The act of going from where you are to a higher, more valuable level is often expressed in a number of funny ways: Breaking through. Getting to a new level. Making big strides. But, the one I like best is taking a leap. Taking a leap captures the emotion in doing something dramatically different. It’s exhilarating, but it’s also a bit scary. To make a bold move you have to get out of your...  Read More
Dec. 20, 2011 9:48 am
Do you ever wonder about motivation? Now is certainly the time of year when many of us reflect on where where we’ve been and where we’re going. Reflection is good, after all. But, do you ever consider why you’re motivated to do certain things? Do you wonder what’s driving you? When I look at my friends I see a group of highly motivated people. Some are starting something new -- most with...  Read More
Dec. 8, 2011 7:34 am
By Thomas Butta, NY Business Strategies Examiner Writers Note: This post is about what’s possible for those of you facing an opportunity to accelerate your organization to a higher level of value . It showcases a company that had the courage to challenge the status quo and heavy-duty competition. The story is longer than normal, but it’s a compelling case study that needs room to...  Read More
Nov. 4, 2011 10:07 am
Activation and action are key. By Roger Ehrenberg Roger Ehrenberg is the founder and Managing Partner of IA Ventures. Throughout my business career, I’ve observed that people love to label current fashions. “Web 2.0,” “Cloud” and “Social” are three which are currently in vogue. In my lifetime likely none was bigger than “.com,” describing a business and its recognition of the importance of...  Read More
Nov. 1, 2011 9:00 am
Say what you want about the Occupy Wall Street movement, but we can surely agree it has garnered attention and sparked debate. The question is why. Why has the Occupy Wall Street movement -- and the related activities it has spawned -- tapped our interest and emotions? What is there to learn from this change platform? I can tell you I have questions about the movement, especially its...  Read More
Oct. 19, 2011 10:26 am
Highly relevant development for companies doing process automation. From Ben Horowitz's Blog : You would never knowIf you could ever beIf you never tryYou would never see—Lupe Fiasco, All Black Everything A year ago I wrote about a very special entrepreneur, Christian Gheorghe, who escaped Communist Romania, migrated to America, and—after starting here with $27 as a limo driver and...  Read More
Oct. 3, 2011 9:01 am
The art of moving quickly with a savvy strategy. By Stephen Wunker , Contributor Today’s announcement of the Kindle Fire, possibly the iPad’s most serious competitor, underscores how Amazon’s Jeff Bezos remains one of the most predictably revolutionary leaders in business. Selling at just $199, the Fire can accelerate the growth of the already white-hot tablet market through leveraging...  Read More
Apr. 12, 2011 10:06 am
The discussion sparked by my recent posts, A Good Fit and The Risk of Waiting, got me thinking about those feint and not-so-feint signals that tell you how things are going during your first few months in a job . While I’m sure you can sense when things are going well and when they’re not, it might help to be aware of common signs of success and struggle. This is the first of two...  Read More
Mar. 23, 2011 1:32 pm
What exactly is a good fit? A good fit is something that matches your specifications. Fundamentally, it’s where demand meets supply. The clothing and shoe industries do a great job of enabling a good fit. They each provide a variety of styles in multiple sizes to match what you might be looking for. And if the fit isn’t perfect, your local tailor or shoe repairman can make adjustments. ...  Read More
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