Best Thinking in Small Business

Trending Topics

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  Wal-Mart and the Future of Discrimination Lawsuits
  By BestThinking

  The Supreme Court threw out a class-action lawsuit against Wal-Mart alleging that the company discriminated against nearly 1.5 million female employees across the country. In the case, Wal-Mart v. Dukes, the employees claimed that they were payed less than their male counterparts, and that...

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  U.S. Postal Service Reform
  By BestThinking

  The United States Postal Service is currently facing serious financial problems. It's projected that the organization could lose up to $10 billion by the end of its fiscal year on Sept. 30, 2011. In order to save money, the USPS has proposed closing more than 200 post office branches and...

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  Is the Recession a Good Thing?
  By BestThinking

  The current economic recession is making an indelible mark on the U.S. government and society. From high unemployment rates and a terrible housing market, the economy continues to plague society and personally affects people from all walks of life around the nation. As the debt ceiling debate...

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  Trademark Wars
  By BestThinking

  A trademark is a name, logo, tagline, or colors, that identify a product or service. A few examples of trademarks are, McDonald's golden arches; the phrase "That's Hot," spoken by Paris Hilton; and the corncob yellow that Wiffle Ball, Inc. uses to color their bats. The value of a trademark...

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  Successful Marketing: From Snuggies to Silly Bandz
  By BestThinking

  For years, the business world has been releasing unusual products in stores and in television promotional ads. From the Snuggie to Silly Bandz, small companies have turned into multi-million dollar corporations because of the trends they are establishing. Although the Snuggie has found some...

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  The Pricing Dilemma: Aligning Buyers and Sellers
  By Dale Furtwengler

  Pricing is an enigma for both buyers and sellers.  Sellers inability to determine a price that reflects the value of their offerings causes them to adopt 'industry' pricing.  This approach results in: Buyers struggling to make informed buying decisions. Sellers foregoing...

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  Managers Need to Own Up for IT Failures
  By Prem Kamble

  Are you one of those mangers who thinks Information Technology is too complicated for you? Or one of those who would turn your eyes the moment you see or hear the words “IT” or “Computers”? “Oh, this is for the techies to read, not for me” – is that your immediate reaction? Then this...

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  The Financial Truth Behind Debit and Credit Cards
  By BestThinking

  Debit cards are currently the preferred method of payment for American consumers. In 2008, debit card purchases exceeded credit card purchases. Could this shift be due to stereotypical, frivolous spending habits of Americans or does the ease of possessing a portable bank account make the...

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  DOJ versus Apple versus Amazon on eBooks
  By Carrie Kirby

  Oh, for the good old days of technology antitrust suits, when it was obvious which company was the bad cowboy and which one wore the white ten-gallon hat. It was easy to boo and hiss Bill Gates when he was the guy in the Department of Justice's cross hairs. But now that the DOJ has...

• Cruise Ship Safety
• The Ethics of Celebrity Endorsements
• Pharmaceutical R&D Costs
• Going Green: In for Big Businesses Too
• Copyright Infringement
• Efforts to Restrict Collective Bargaining Rights
• Advertising Humor and the New Milk Campaign
• Introverts in Business: Networking, Leadership, Success on Your Terms
• Gender Stereotyping in Ads
• Predictions for the 2012 Wildfire Season
• The Ongoing Debate of American Education